Cebu tour operators are ready to throw exciting tours for the bigger number of Russian tourists expected to enter the country after the 2nd Philippine-Russian Business Forum and Exhibition (PRBFEX) held at the Cebu International Convention Center (CICC) in Mandaue City.
Unique nature and adventure tours are being lined up for the long-staying tourists, revealed two of Cebu’s leading travel agencies last Thursday during the event’s business forum on tourism.
“We are preparing exciting tours for Russian tourists. Tours that would immerse them to community-based tourism,” said Travel Vision president Jenny Franco.
Franco plans to bring Russians in Aloguinsan, an emerging eco-tourism destination located in the mid-western part of the province, where tourists can enjoy bird watching, banca river cruising, and organic gardening.
“It would be exciting for the tourists to see and experience how the community took care and preserved their environment,” said Franco.
Blue Horizons president Cecille Saa, on the other hand, eyes zipline adventure and botanical garden tours for the Russians to supplement the popular and attractive “sand, sun, and fun” travel packages for the European tourists.
Department of Tourism (DOT) Domingo Ramon Enerio, who joined the forum, commended the travel agencies planned tours, which offer a different kind of experience to foreign tourists.
He said that Cebu and other destinations needs to come up with tourism products that would make tourists spend more of their money.
“We should not limit ourselves to luring tourists to come here and just stay in our resorts. We should make them spend their dollars,” said Enerio.
The tourism business forum is just one of the six forums slated for this year’s Philippine-Russian Business Forum and Exhibition.
The four-day business forum will have sessions and roundtable discussions on education and culture; mining and energy; retirement facilities and real estate development; labor, placement and outsourcing; and trade promotion and development.
A one-on-one business matching and meeting between exhibitors and investors will also be conducted.
In cooperation with major export business groups, PRBFEX also has an exhibition of Cebu’s best products ranging from fashion accessories and houseware to designer clothes and furniture pieces.
The 2nd Philippine-Russian Business Forum is organized by the Philippine Business Assembly Inc. and the Embassy of the Russian Federation in cooperation with the Province of Cebu and the Department of Tourism.
The Philippine Exhibits and Themeparks Corp. is co-organizing the event in association with the City of Mandaue, Department of Trade and Industry, Cebu Chamber of Commerce and Industry, Cebu Business Club, Mandaue Chamber of Commerce and Industry, Cebu FAME, Cebu Furniture Industries Foundation and the Cebu Gifts, Toys, and Housewares (GTH).
Photo Credit: Aloguinsan River Eco-Cultural Tours